I have a proven track record of delivering business results through compelling storytelling and creative optimization for global brands and markets. These are some examples:
Flying Your Way
(Super Bowl ad)
We were tasked with announcing eToro's arrival in the US on the world's biggest advertising stage, promoting our social investing feature. After many twists and turns, we created this.
Tame Even
The Wildest Bulls
Surprisingly Deutsch
To counter our perception as a foreign crypto platform in Germany, we're launching a nationwide repositioning campaign next month, informed by CRU agency's local market insights.
Time IS Money
What if I told you that you've been looking at the famous cliché 'Time is money' all wrong?
3 Steps to
making a trade
Our debut trading tools campaign combined brand and performance marketing, with its SEM video achieving a CPA 50% lower than our other videos and driving 31% of Q4 2023 FTDs
McDonald's & Cal collaboration
Leumi Goodies
Back to the 90s with McDonald's
To launch McDonald's Israel's delivery revival, we featured '90s icon Dudi Balsar making real deliveries with retro items. The campaign generated such high demand that McDonald's temporarily suspended the service.
